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Let's talk about goals

It’s almost NaNoWriMo time again, which means I’ve been hanging out a lot on the NaNoWriMo forums. I find I’ve been spending a lot of time helping other ‘WriMos sort out their plots before November starts, and in particular, helping them figure out the whole question of goals.

Rather than type it out a million times over there, I figured it would be better to simply go over it once, here. After all, goals are a big part of why we believe in and root for a book’s characters, and even the most quirky and interesting character is going to fall flat if the character’s goals don’t feel right.

Short, Medium, Long

Within the context of a novel, I find that characters’ goals usually group into three levels. Short term, medium term, and long term. Every novel will have its own scale—what constitutes a short term goal in a multi-generational family saga might take years, while a short term goal in a “you have 24 hours to stop the terrorist plot” type thriller might only take minutes or even seconds—but within its scale you’ll find all three kinds of goals.

Short term goals are what characters want to achieve right now. Within the immediate scene, usually, or even within a paragraph. Typically, the short term goal is the one which is the most pressing for the character, right at that very minute. It is the thing they can least afford to ignore.

Medium term goals take longer to achieve. They are almost always more difficult to achieve. And this is the important part, they often correspond with the character’s overall story goal. If you look forward to your plot’s climax, a character’s medium-term goal is the thing he or she is either going to succeed or fail at when the big moment comes.

You would think that long term goals are the ones that would drive the story, but they’re not, because characters have (at least, so we imagine) lives outside of and beyond the confines of the plot you’re writing. As far as the character is concerned the plot is probably just one episode, albeit a dramatic one, within the context of a larger life.

Which leads us to the long term goals. Long term goals are most typically life goals, the great, meaningful, important things the character aspires towards. These are goals like “get a promotion,” “buy a house,” or “write my novel.” Anything you can add the word “someday” to, without substantially changing the sentiment of the goal, is a long term goal.

Long term goals may be very important to the character personally, but they are often put on the back burner in favor of pursuing short term and medium term goals. After all, short term and medium term goals almost always feel more pressing and immediate, when you’re making decisions about how to use your time. Yes, you may deeply want to save up money to buy that house, but right now the car’s out of gas and your kid needs new shoes. We all know what this is like in our own lives, and if you’re striving to portray a realistic character (as opposed to a relentlessly logical one), it helps to show this tension between satisfying the needs of the moment and planning for the long term.

Goals and Maslow

Short, medium, and long term goals also fit nicely into Maslow’s hierarchy of needs. Short term goals often correspond to the lower, more immediate, survival-oriented levels of Maslow’s hierarchy. Food, shelter, and so forth. Long term goals, being more aspirational, tend to fit into the upper levels of the hierarchy. There, you find achievement, professional success, and the like. In the middle, you tend to find your story goals. For example, the entire (and mind-bogglingly prolific) genre of romance novels trades on story goals that fit smack into the middle “Love and Belonging” layer of the hierarchy.

These are not hard and fast rules, by any means. And while many a thriller novel has made hay on story goals that sit on the lower, “Safety” layer of the hierarchy, you’ll find that from scene to scene your characters’ goals may well jump around as circumstances warrant. That’s fine. The point here is that when you get stuck, when you’re not exactly sure what goal makes sense in a given scene, you might look to see if the hierarchy of needs can point you towards something that will work.

Know What Everybody Wants

Try to be aware of all your characters’ goals, on all three levels, all the time. Yes, that’s a tall order. I know it is. But it’s important because goals dictate choices and actions. When characters’ choices fall out of sync with their goals, readers stop believing in them as real people. As well they should.

At a minimum, do this for your protagonists, antagonists, and any other POV characters you may employ. Make sure you know what those people’s goals are. When you’re writing a scene, you can scope your focus down to just the goals of the people in the scene.

Using All Three Levels

Now that you know what everybody wants, what do you do when it comes to writing the book?

Short term goals typically drive your scenes. Why? Because scenes involve characters doing things, and at least by default characters choose to do whatever’s most pressing at the moment. You don’t sit and finish your Sudoku while your house is on fire.

That said, characters often have a lot of choice as to what their short term goals are, because characters are keeping in mind (or rather, you’re doing it for them) their medium term story goals. Therefore, characters pick short term goals that support their medium term goals. In a given scene, characters have a wide (almost unimaginably wide) array of possible choices they can make. Not all of them make sense, but they do exist. Some smaller set of choices will help the character towards achieving the story goal. The smart, believable character will pick a short term scene goal from this smaller set. Short term goals are often a means to an end.

Long term goals, on the other hand, often get left by the wayside and are only pursued when an opportunity happens to present itself. There’s an ironic, almost perverse contradiction short, medium, and long term goals, which almost always works against the direct pursuit of long term goals. There’s a scale of personal importance from short to long term goals, in which the long term goals are indeed the most important ones to a character. Those are the things the character most strongly wants, deep down, to achieve.

But remember, “someday.” Long term goals are “someday” goals, and there is a contradictory scale of immediacy under which short term goals out rank long term ones. And for whatever reason, immediacy seems to trump personal importance every time. This is usually a source of frustration, to the extent characters are aware that their pursuit of short term and medium term goals is pulling them away from their long term goals.

Goals in Opposition

Those contradicting scales of personal importance and immediacy point to a larger, and much more important issue with goal setting in your novels. Opposition. As often as possible, put different goals in opposition to one another.

Some oppositions are obvious: The protagonist’s and antagonist’s story goals should clearly conflict with one another, and I won’t spend any time on it because that’s pretty well-trodden ground on other writing blogs and in writing books. Just about all you need to know is captured in the image illustrating this article: those kids can’t both have what they want in that moment.

What I will talk about are intra-character conflicts. Creating conflicts within a single character’s goals is an excellent way to raise the drama in your novel. Choices, difficult ones that involve sacrifice, are inherently dramatic. When you’re designing a scene, see if there’s a way you can make the scene such that it will force the character to choose between two things he or she wants. You can make it overt and unthinkable, as in Sophie’s Choice, but it takes a lot of setup to make that work as anything other than melodrama.

What I like is to create conflicts across the different levels and scales of goals. Short term goals causing long term goals to be put on the back burner is one example, but a weak one. What about creating a medium term goal for the whole story that, in the climax, will turn out to require that the character sacrifice any hope of achieving an important long term goal?

Alternately, you can create conflict within the same scale by giving a character multiple goals at that scale. For example, you could give a character two goals that rank similarly on Maslow’s hierarchy: a personal achievement goal of completing one’s Ph.D., and a social goal of establishing and maintaining a circle of friends. These goals are normally perfectly compatible, except during finals week when the character has to choose between studying for an important test and going to the movies with his friends. Especially if the girl he’s really into, and that one of his friends is also interested in, is going to be there. You see how that works.

Goals in Alignment

Goal conflicts and oppositions are workhorse tools of portraying complex, realistic people. But don’t neglect the potential for making strategic choices about where to align different goals, too.

This applies more between two characters than it does within a single character. Take an extreme example: you could give your protagonist and antagonist an identical long term goal but give them radically opposed story goals about how they want to achieve it. This can lead to the classic “horribly misguided antagonist” type of plot, in which the antagonist may be driven by the noblest of motives but is led towards doing terrible things in pursuit of them.

For example, your protagonist and antagonist could share the goal of averting global warming. But, while the protagonist may decide that the underlying problem is that people need to learn to consume less, the antagonist may decide that the underlying problem is simply that there are too many people. One will become an advocate for recycling and renewable energy, while the other will become a terrorist hatching plots for how to kill a billion people at a time.

The best antagonists, in my view, aren’t the ones who are the most purely evil. That’s boring. The best antagonists are the ones we can easily empathize, because we share their long term goals. Similarly

Mix it Up

The dynamic between any two characters in a novel is usually a mixture of opposition and alignment across short, medium, and long term goals. Characters who always agree are boring to watch. Characters who always disagree are marginally more interesting to watch, but it quickly becomes difficult to understand why they bother to interact with each other at all. Only by carefully choosing where to create alignment and opposition among the many goals they have, can you create a believable, interesting, compelling dynamic.

October 14, 2010 20:04 UTC

Tags: character, goals, NaNoWriMo, Maslow, POV, conflict

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13 Comments:

Posted by Terry Odell on October 14, 2010 20:31 UTC

In one of her workshops, Deb Dixon (who is definitely into goals) said to give your characters what they want—but make the consequences suck. She said character choices should be between “it sucks” and “it’s suckier”

Terry <a href="http://terryodell.blogspot.com">Terry’s Place</a> <a href="http://www.terryodell.com">Romance with a Twist—of Mystery</a>

Posted by Jason Black on October 14, 2010 22:44 UTC

@Terry — That’s good advice. And put a lot more concisely than I seem to be able to manage...

Posted by e.lee on October 17, 2010 07:29 UTC

I like what you say about antagonists’ long term goals. So thats why the dark side is more seductive...!

Posted by Jason Black on October 17, 2010 17:53 UTC

@e.lee: I wouldn’t quite say that’s why the dark side is more seductive. I think that picking noble long term goals for your antagonists is one way to humanize them and make the story less black-and-white.

I think the seductiveness of the dark side comes from frustration. Antagonists start out as good people, with noble goals that are practically unattainable. Or at least, unattainable if you play within the rules. These characters probably spend a long time trying to play within the rules, seeing no measurable progress towards their long term goals. Or at least, progress that at best seems pitiful and insufficient. Ultimately, they realize that there are other strategies they could pursue, ones that (they believe) might work a lot better, but which happen to be illegal, immoral, et cetera. And frustration with the constraints imposed on them by the rules, coupled with that lack of progress, drives them to step outside the rules. It probably starts small, but then step by step, they move further into grey, and then black, territory until at last they’re so far gone they can’t even tell what’s right or wrong anymore.

That, I think, is the seduction of the dark side. It comes from frustration.

Posted by George Sand on October 19, 2010 11:18 UTC

Whoa. Great insights here. It’s another lens to view my novel as I am outlining the scenes to be sure I have some logic that ties the short term goals to medium term goals of the protag.

Posted by Jason Black on October 19, 2010 15:39 UTC

@George — Thanks! Glad you found it helpful. Check out my back articles, too, for insights on all manner of other character development strategies.

Posted by Michael LaRocca on October 19, 2010 16:22 UTC

Thank you. My latest novel has given me problems, which I’ve decided to solve by “going back to the fundamentals.” I’ve read lots of good “Oh yeah, I used to know that” advice that’s been helpful. And then there is this. I’m bookmarking it for repeated reference, because it’s got too much good information for me to just scrunch down into a sentence or two and add to the file. Heck, I might even get nuts and finish the novel during NaNoWriMo, but probably not.

Posted by Jason Black on October 19, 2010 17:06 UTC

@Michael LaRocca — Thanks! That’s high praise indeed. Glad you’re enjoying it.

Posted by Dan on October 21, 2010 03:07 UTC

Do you worry that goal setting, such as being described, will make your story analytical and mechanical? For example, introducing a teenage character is dangerous (how about an adolescent female?), because any length of time, more than a year, will produce dramatic change in your character. If a character remains cemented in their views, and continue to toil up a hill, rather than react or adapt, then it’s hard for the reader to believe your story.

Posted by Jason Black on October 21, 2010 16:46 UTC

@Dan—

I don’t worry about it too much. From what I’ve seen, the greater danger comes from not thinking enough about characters’ goals. You’re certainly right, though, that people change over time and with that their goals change. It would be hard to believe a character whose life goals didn’t change at all, especially in the formative teen and YA years.

But the way I look at it, that sort of shifting of surface behaviors—which may look like changes to the character’s goals—often reflects a continuous drive towards a deeper goal.

Take your adolescent female character; as I wrote a while back in four tips for portraying young adult characters, a classic behavior in adolescent years is frequent (and often radical) shifts in persona. Kids will totally alter their wardrobe, how much makeup they wear, their hairstyles, what music they listen to, affectations of speech, et cetera.

On the surface, it looks like chaos. Constant, roiling change. But underneath, it reflects a continuous drive towards a deeper goal: answering the question “who am I, and who do I want to be?” Even for teenagers, deep existential goals like this can well persistent over several years. Or as long as it takes them to answer the question.

You can see, then, that someone wanting to put such a character in their book would do well to look for those deeper goals, because only when you understand the surface behaviors in those terms can you make believable choices about what the character would do. The apparent chaos you show on the page can’t just be chaos; it has to be an intentional manifestation of a deeper pattern.

Understanding the character’s long term goals is your way into the character’s head.

Posted by Teresa Frohock on October 21, 2010 17:59 UTC

Hey, Jason, this is just what I needed to read as I’m working out the goal for my new characters. Everybody talks about wanting their characters to feel real, and I believe it’s those goals that help. The way a character acts when he is cheated of his goal will say more about his personality than a thousand words.

Thanks for the focus! I needed it. ;-)

Posted by Jason Black on October 21, 2010 18:40 UTC

You’re most welcome! I’m glad to have helped.

Posted by Rowena Rush on November 04, 2010 02:45 UTC

Fantastic article.

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